MISSION
Frankly, a lot of digital signage isn’t very good. Ambiguous purpose, poor design, sloppy execution. This happens for many reasons, but it’s usually a lack of foresight during the discovery and planning phases. The solution to this problem is a holistic, collaborative, and consultative approach. That approach is Modem’s mission!
No one element of digital signage is paramount. Yes, content is important. But the best content is pointless without the right technical execution. Understanding your message, your audience, and everything in-between is what we do
Consulting Services
DIGITAL SIGNAGE
Exploration Incubator
Content Strategy
Content Management System (CMS) Selection
System Assessment
Data Integration
HARDWARE SELECTION
Displays
Media Players
Sensors
Audio
DIGITAL SIGNAGE
DIGITAL SIGNAGE
■ INCUBATOR
01
The Incubator is Modem’s premiere services offering. We collaborate with your team to fully understand your business, your message, and your audience. Whether it’s an existing digital signage system, or a new one, the Incubator process answers all your questions. The result is a comprehensive report containing short, medium, and long-term recommendations to improve your digital signage
The modem team have conducted these unique consulting experiences for numerous leading organizations in the multi-national technology, beverage bottling, financial services / banking, venue, retail, and other industries.
■ CONTENT STRATEGY
02
Your message is important. That’s why understanding where, when, and how it reaches your audience is crucial. Let Modem help you to develop a bespoke content strategy that ensures optimal delivery
■ CMS SELECTION
03
There are hundreds of digital signage content management systems. Most of them are adequate at providing basic delivery of multimedia assets, but only a very few are feature-rich and intuitive. We’ve worked with nearly 20 CMS’ in our 25+ years of experience in the industry, and can help you make the correct choice based on your unique needs
■ SYSTEM ASSESSMENT
04
Think of it as a health check for your digital signage. ‘If it ain’t broke, don’t fix it,’ often rings true, but sometimes a tweak doesn’t hurt. Modem can sharpen the edges and right the ship.
■ DATA INTEGRATION
05
Dynamic digital signage relies on accurate and timely data to ensure maximum retention. Modem can teach you to use data in three key ways:
■ Information display
■ Triggered content behaviour
■ Visualizations
■ HARDWARE SELECTION
SENSORS
06
AUDIO
The right hardware is an essential component of any digital signage system. In a sea of technology choices, building the right technology stack is no easy feat. Modem’s deep experience working with dozens of manufacturers uniquely positions us to provide exceptional hardware selection proficiency.
DISPLAYS
MEDIA PLAYERS